Wet cat food is not ideal in most diets as the majority of mainstream providers use added gravy to keep them moist. But these gravies are often filled with unhealthy additives which deliberately make them highly addictive. We don’t need to add anything to our fresh meals to give them a high moisture content. It happens completely naturally. That’s because all the ingredients we use are 100% fresh.

And we freeze it to keep the freshness locked in.

100% fresh, premium meat, gently steam cooked and high in moisture. Save the gravy for your roast dinner, not your cat’s.

Your cats need the correct level of moisture in their cat food to remain healthy. Wet cat food may not offer this. The other important benefits to highlight are:

Higher-moisture diets, like our Fresh KatKin meals, are typically less calorie-dense than lower-moisture diets, and it has been suggested these meals may help prevent or treat obesity in cats.[1]

High moisture diets also increase your cats' energy levels, helping them lose even more weight.

When a cat eats dry food they don’t drink enough water, which can increase the risk of chronic kidney disease (CKD) and lower urinary tract diseases. Feeding high moisture foods like KatKin allows for better hydration and promotes dilute urine, reducing the risk of these diseases.[1,2,4]

Water is the major component of most bodily tissues, including skin, therefore water is essential for its normal functioning. Too little moisture in your cats’ food can lead to dehydrated skin which can damage its natural barrier function - and skin is the first line of defence!

Water is required for most chemical processes in the body, including those of digestion and absorption. Moisture helps to ‘keep things moving’ in the digestive system, so staying hydrated helps prevent constipation.